(Kadamba Kanana Swami, 8 April 2019, Amritsar, India, Srimad Bhagavatam 1.6.37)
Prabhupada told us the story of the old Bengali lady, who while on her death bed, is being forced by her son to chant ‘Hare Krsna!’
The son says to his mother, ‘chant! chant! Hare Krsna bolo!’ but the mother is simply not chanting. The son then pushes her a little stronger and finally the lady says a full sentence, “I am dying, can’t you see? What more do you want me to say?” The lady says this whole sentence but still she could not say Hare Krsna! Why?
This is because the lady has not seen how chanting this mahamantra will bring her eternal happiness. The son continues to force his mother to chant, but if the son were to show her how this chanting will bring happiness, then she would be able to chant.
Therefore, somehow or other, we must be able to show people that there is happiness coming from the chanting of the mahamantra. And of course, this is easiest through kirtan because kirtan brings everybody happiness.